Most businesses struggle with social media for one simple reason: inconsistency. Sporadic posting, outdated content, and a lack of strategy make it difficult to build trust, visibility, and engagement online.
As a results-driven social media marketing agency, Underdog Solutions helps businesses increase exposure through strategic content creation, audience engagement, brand development, and consistent publishing.
Our social media marketing services are designed to strengthen your online presence, support your SEO efforts, drive website traffic, and keep your business visible where customers spend their time every day.
Social media marketing services built for visibility & growth ↓
Every day your customers scroll past hundreds of brands competing for their attention.
Without a consistent social media presence, your business becomes easier to forget and harder to trust.
Businesses that publish regularly build stronger brand recognition, generate more engagement, and create more opportunities to drive traffic back to their website and support long-term SEO growth.
Inconsistent posting makes it difficult for customers to remember your business when they are ready to buy.
Businesses that post consistently remain visible while others are quietly forgotten.
Social signals, branded searches, and website visits all support long-term SEO performance.
Especially service-based businesses that depend on trust, referrals and repeat customers. The strategy follows how your audience discovers and chooses you.
Before-and-after posts, project stories and reviews that make it easy to request an estimate.
Practitioner introductions, helpful tips and a clear path from post to booking.
Thought-leadership posts, LinkedIn visibility and answers to the questions clients ask.
Listings, neighborhood content and personal branding that keep buyers and sellers engaged.
Product showcases, reels and shoppable content that move followers toward checkout.
Destination content, guest moments and clear booking routes from every post.
A good fit if you want steady growth and can support content approvals. If you need immediate reach, we can also discuss paid social alongside organic.
Successful social media marketing requires more than occasional posts. Our social media marketing agency develops strategic content calendars, branded graphics, audience engagement campaigns, platform optimization, and reporting systems designed to increase visibility, support SEO, and keep your business top-of-mind.
Professional content designed to educate, engage, and build trust with the people you want as customers.
Consistent posting across your most important platforms, handled end to end by our team.
Build awareness, engagement, and local visibility with content made for the way people use Facebook.
Increase reach through engaging visual content that shows the personality behind your business.
Strengthen relationships with customers and followers through active, responsive community management.
Track performance and continuously improve results, so every month builds on the last.
Your platforms, posting volume, and content mix depend on your audience, your industry, and the plan you select. We’ll explain what comes first and why.
Consistent content keeps your business in front of the people you serve.
Branded searches and social referrals send more qualified visitors to your site.
Active, credible profiles shape how customers and platforms understand your business.
While social media may not be a direct ranking factor, it plays an important role in modern SEO by increasing brand awareness, driving website traffic, generating branded searches, strengthening content distribution, and helping businesses establish authority online.
Today’s customers discover businesses through both search engines and social platforms. The strongest digital marketing strategies combine SEO and social media to create visibility wherever customers are searching, scrolling, and engaging.
We bring those elements together and report on the visibility we can measure. Reach, engagement, and referral traffic are influenced by platform algorithms; no specific result is guaranteed.
Consistent content produces consistent results. Our clients experience stronger engagement, increased website traffic, improved brand visibility, and greater audience awareness through strategic social media marketing.
The brief
Create an engaging online experience that makes travel information easy to find.
What we delivered
The website brings service information and calls to action into a more approachable experience. Its navigation and informative content help visitors understand the business and find their next step.
Likes, comments, shares, and saves across your active platforms.
Visits driven from your social profiles and branded searches.
More of the right people seeing your content, week after week.
Inquiries and conversations generated through social channels.
*The results above represent real performance improvements achieved through strategic content development, publishing consistency, audience engagement, and search visibility work for our clients.
Our social media process is designed to build a consistent brand presence while continuously improving how your content performs.
Review your brand, audience, competitors, and current social presence. Identify the platforms, topics, and content formats worth prioritizing first.
Develop branded assets, content pillars, and a monthly content calendar built around your services, your offers, and your audience.
Create and schedule grid posts, stories, and reels, then publish consistently across every platform in your plan.
Engage your audience, review performance, and refine the content mix based on what earns reach, engagement, and clicks back to your website.
By the end of your first 30 days, you’ll have a stronger content foundation, a clear growth strategy, and a team actively working to help your business gain visibility, generate leads, and outperform competitors online. No long-term contracts required.
A practical onboarding roadmap, from the first conversation to your first progress review.
Review your profiles, audience, competitors and business goals. Agree on platforms, content pillars and priorities.
You leave with a baseline and a content plan.
Optimize your profiles, set up tracking and create branded templates for the platforms agreed in your scope.
You can see what is being set up and why.
Produce the first posts, stories and reels, with clear review and approval points before anything goes live.
You know what is being published and what needs your input.
Review early engagement and reach, check tracking, and agree on the next month’s content priorities.
You receive an update and a clear next-step plan.
To get moving: bring your social account access, brand assets, business priorities and one point of contact for approvals.
Timing starts after kickoff and receipt of the access we need. Scope and approvals can affect the schedule. This is a delivery roadmap, not a promise of follower growth within 30 days.
You don’t need a large marketing agency to build a powerful social media presence.
You need a team committed to showing up every day on behalf of your brand. We combine content strategy, design, copywriting, and reporting so your profiles stay active, on-brand, and pointed at growth.
The company was amazing and did a great job!! Very responsive and made my site everything I wanted and more. I will use them on my next site for sure.
Crystal Kenyatta
Google review
Our clients trust Underdog Solutions to keep their brands visible, engaging, and relevant through consistent social media marketing.
Simple social media marketing packages designed to increase visibility, support SEO, and keep your business consistently in front of potential customers.
For businesses building a consistent social presence.
For growing businesses expanding their reach and engagement.
For established brands competing across every platform.
Completed before ongoing SEO: full technical audit and corrections, keyword and competitor research, schema markup, Search Console and Analytics setup, sitemap, Core Web Vitals review, and more.
| What’s included | Starter | Growth | Market Dominator |
|---|---|---|---|
| Focus keywords | Up to 10 | Up to 25 | Up to 50 |
| SEO articles / month | 2 | 4 | 8 |
| Service page optimizations / month | 1 | 2 | 4 |
| Location pages / month | — | — | 2 |
| Google Business posts / month | 4 | 8 | 12 |
| Citations / month | 3 | 8 | 15 |
| Backlinks / month | 1 | 3 | 8 |
| GEO optimization | Included | Included | Included |
| AI search optimization | — | Included | Advanced |
| Featured snippet optimization | — | Included | Included |
| UX reviews | — | Included | Included |
| Conversion & landing page optimization | — | — | Included |
| Competitors monitored | 1 | 3 | 5 |
| Search Console monitoring | Included | Included | Included |
| Monthly reporting + strategy | Included | Included | Included |
| Priority support | — | — | Included |
| Foundation setup, one-time | $1,499 | $1,499 | $1,499 |
Scope is based on the current published social media packages. Final pricing, terms, and content mix are confirmed in your proposal. No long-term contracts required.
Answers to common questions about social media management, content creation, engagement, visibility, and how social media supports long-term SEO growth.
Consistent social media activity increases brand awareness, drives website traffic, and strengthens the authority signals that support SEO. It also generates branded searches, which are some of the highest-intent searches your business can earn.
Consistency matters more than volume. Most businesses benefit from publishing multiple times each week. Our plans range from 15 posts a month up to daily grid, story, and reel content, depending on the level of presence you want.
Platform selection depends on your audience, goals, and industry. Starter covers Facebook and Instagram, Growth adds LinkedIn, and Dominator extends to TikTok and Google Business as well.
Yes. Strategic content helps build trust, increase visibility, and create opportunities for lead generation, particularly when your profiles point people toward a clear next step on your website.
Professional content improves credibility, engagement, and brand perception. Branded graphics, consistent visuals, and well-written captions make your business look established in a feed full of competitors.
An agency provides strategy, consistency, content creation, and execution without requiring your team to manage daily posting. You get the planning, design, publishing, and reporting handled as one system.
Starter is $499 per month, Growth is $699 per month, and Dominator is $999 per month. Ongoing plans also include a required one-time SEO Foundation Setup, currently listed at $1,499. We confirm the recurring price and billing terms before you begin.
No. Our social media packages run month to month, with no long-term contracts required. We would rather earn the next month with consistent work than hold you to a term.
Know the cost, the first steps and the people involved before you decide.
Bring your social profiles and your questions. Explore fit and priorities before choosing a plan.
Confirm the billing commitment, cancellation notice and setup terms in your agreement before signing.
Share only what we need to understand your business. Never include passwords or sensitive account information.
Complete the short form to get started. We’ll review your goals, recommend the right package, and begin building a social media strategy designed to support growth and SEO.
Your information is secure. Next: review and sign your agreement, then pay and book your onboarding call.
Businesses that consistently show up on social media stay top-of-mind when customers are ready to buy. Start building a stronger brand presence with a strategy designed to support visibility, engagement, and SEO growth.
Pair consistent content with stronger search visibility.
Reach high-intent searches with targeted paid campaigns.
Call (919) 823-7924 for a free 30-minute strategy session.
